Blesser to Discuss Watermarking at IEEE BTS

Session at IEEE BTS: "Audio Watermarking in Broadcasting is a System Within a System"

1 October 2015 Cleveland Ohio, USA

BBlesser-1Since the introduction of Voltair®, the subject of audio watermarking for use in ratings measurement and the impact of various audio content on that system has come to the forefront of industry discussions. Dr. Barry Blesser, one of the minds behind Voltair, has done a considerable amount of research on the subject and continues his work to empower broadcasters with timely information about this topic, which directly impacts their bottom line.

On October 16th, Dr. Blesser will present “Audio Watermarking in Broadcasting is a System within a System”, part of the “Science of PPM” afternoon breakout at the 2015 IEEE Broadcast Symposium in Orlando, Florida. The session will be chaired by Paul Shulins of Greater Media, Boston.

For more information about the IEEE BTS, visit

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The Telos Alliance ( is a global leader in the research, development, and manufacturing of IP?Audio, telephony, and high?performance audio processing equipment for broadcasters. Telos Systems, Omnia Audio, 25-Seven Systems, Axia Audio, Linear Acoustic and Minnetonka Audio are Telos Alliance brands. The Telos Alliance is headquartered in Cleveland, Ohio USA, with additional US offices, plus sales, research and manufacturing offices around the world.